26.06.2021 | Press
AD 100 Game Changers
Our CEO Yuichi Tamaru has been included among the AD 100 Game Changers: selection, signed by the interior design and architecture magazine AD Italia, of the one hundred talents who are changing the world of the project and the way of telling it.
Ideator of Kukido, he was presented in the Flower Design category for these innovative compositions in balance that enhance the intrinsic harmony of nature.
17.06.2021 | Event
Indoor Forest @ Casa degli Artisti
A personal exhibition by Sergio Breviario
From Thursday 17 June to Sunday 11 July 2021 @ Casa degli Artisti
Green Wise Italy sets up the first area of the exhibition, recreating a patch of a forest indoors.
A portion of the natural landscape will be transported to the first exhibition room: a combination of fresh trees, shrubs, and herbs will guide guests on a journey into the floating and evocative world of the artist.
A critical text by the curator and critic Milovan Farronato and original music by Taketo Gohara and Yae Gohara will accompany the exhibition.
22.05.2021 | Event
Venice Biennale 2021 "Regenerative Forest - JINEN"
On the occasion of the 2021 Architecture Biennale, within the TIME SPACE EXISTENCE exhibition organised by the European Cultural Center in Venice, the Japanese architect Tono Mirai presents an installation in raw earth that translates the complex concept of JINEN, which means occurring naturally by itself.
Green Wise Italy has contributed to realising the work by designing the small garden that accompanies the architectural structure.
06.02.2021 | News
HUG&KISS ― A Valentine's Day dedicated to you, your loved ones and nature
To celebrate love in all its expressions, including respect for the environment, at Valentine’s Day Green Wise proposes sustainable compositions that enhance the flowers and plants that nature offers us in the current season.
Devoting flowers and plants not subjected to any chemical treatment, grown with the sole force of nature, to yourself and to those you love means them dedicating a lifestyle.
A sustainable life, in which we appreciate the shape of nature as it is.
Flower Tote Bag
Just like when you hug your loved ones, hold the beauty and scent of nature in your arms.
Our Flower Tote allows you to carry beautiful flowers and plants from one place to another, holding them in your hand or on your shoulder.
18.01.2021 | Press
Forbes Japan published an article about the activity and efforts of Green Wise Italy.
“A lifestyle that respects the environment and is close to plants: the challenge of Green Wise from Tokyo to Italy.”
01.12.2020 | News
Slow Green Christmas ― Spreading love and kindness
This year, which has been a tough year, let’s make Christmas a more loving and warm holiday for both people and nature, dedicating the beauty and scent of a plant that is sustainable, local and cultivated without the use of pesticides to the most important people in our lives.
By choosing one of our Christmas tree proposals, you can help reduce the number of trees that are cut down during the Christmas period and then thrown away as waste.
07.10.2020 | News
The Kukido concept was awarded in the “Awareness improvement for individual and public” category of the Good Design Award 2020!
The Good Design Award is a Japanese comprehensive design evaluation and commendation system.
Many companies and designers from both inside and outside of Japan participate in the activity to enhance the industry or the quality of life through the design.
The judging committee has positively evaluated our design approach because it is a methodology that makes flowers and nature feel beautiful as they are, rather than controlling nature to create artificial beauty. It makes one think about what beauty is.
Kukido, in fact, is a design approach to create a symbiotic relationship with nature by broadening people’s sense of values for flowers and deepening their understanding of nature that surrounds us. Through creative activities of making the flowers stand upright just like in their natural form, you will notice the uniqueness of naturally grown flowers and discover the charm that nature creates.
10.03.2020 | News
We have installed seasonal Planter Gardens within our showroom and inside the courtyard of the building in Via Palermo. The concept is that of an “urban oasis where one can experience the four seasons”: a small space to reconnect with nature and relax during work or a stroll. Plants that express the current seasonality, combined with pots by Atelier Vierkant, were selected for both the indoor and outdoor areas.
20.02.2020 | Press
Elle Decor China N°188
Our original Spiral Up flower arrangement was featured in Elle Decoration China, magazine issue N°188
01.12.2019 | Event
During the Christmas period, & Other Stories organised a Wreath Pop-up in its shops across Europe: local florists were selected for each shop and set-up a corner with their own Christmas decorations for sale.
Green Wise was chosen for the initiative in Milan. For five days, in the corner of the shop’s entrance in Duomo, you will find original floral wreaths and arrangements which were all hand-made using natural materials.
We are waiting for you!
05.06.2019 | Press
Corriere della Sera Living N°06
Our company, the owner Yuichi Tamaru and the thought behind the Slow Green slogan which characterises our entire activity, were presented in Corriere della Sera’s magazine Living, edition N°06.